NKE
NIKE, Inc.Evidence as of 2026-09-30The desk's Snapshot
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Overview · NIKE, Inc.
NIKE, Inc., together with its subsidiaries, designs, develops, markets, and sells men's, women's, and kids athletic footwear, apparel, equipment, and accessories worldwide. The company provides athletic and casual footwear, apparel, and accessories under the Jumpman trademark; and casual sneakers, apparel, and accessories under the Converse, Chuck Taylor, All Star, One Star, Star Chevron, and Jack Purcell trademarks.…
Management team
- Mr. Craig Anthony Williams · President of Geographies & MarketplaceFind on LinkedIn
- Ms. Johanna Nielsen · VP of Controlling & Principal Accounting OfficerFind on LinkedIn
- Mr. Matthew Friend · Executive VP & CFOFind on LinkedIn
- Mr. Rob Leinwand · EVP & Chief Legal OfficerFind on LinkedIn
Start free to see the full management team.
Links open LinkedIn searches, not verified profiles. Team data from our market-data vendor's company profile.
Moneyta sentiment
Where the published evidence leans after the desk debated it, not a rating or a recommendation.
−0.5 on a −2 to +2 scale.
What builds the score
Solid bars are analyst rubric scores; faded bars are computed directly from data. Claims dropped in debate count for nothing; weakened claims count at half weight.
Editor's note
Written after the debate settled. The rest of the page is the evidence behind it.
The evidence balance is Cautious ( -0.5 of a possible +2; confidence high). Revenue for the three-month periods was $ 11,720,000,000 for the period ended 31 August 2025 (fiscal Q1 2026), $ 12,427,000,000 for the period ended 30 November 2025 (fiscal Q2 2026), and $ 11,279,000,000 for the period ended 28 February 2026 (fiscal Q3 2026). Gross profit was $ 4,943,000,000 in Q1 2026, $ 5,045,000,000 in Q2 2026, and $ 4,530,000,000 in Q3 2026, while net income and diluted EPS declined in Q3 2026 to $ 520,000,000 and $ 0.35 from $ 792,000,000 and $ 0.53 in Q2 2026.
Balance-sheet and market signals add nuance: cash and cash equivalents declined through 28 February 2026 then recovered to $ 7,563,000,000 as of 31 May 2026 (FY 2026), long-term debt fell to $ 5,942,000,000 by 31 May 2026 (FY 2026), and total assets and stockholders’ equity rose to $ 38,410,000,000 and $ 14,865,000,000 as of 31 May 2026 (FY 2026). Market measures show price momentum and moving-average gaps are weak (momentum_12_1 at the 4th percentile; price is 9.0% below its 50-day SMA and 26.6% below its 200-day SMA), trailing dividend yield is relatively high at 4.58%, and trailing free cash flow (TTM) is unusually low at $ 63,000,000 producing a price-to-FCF of 842.87.
How this note was made
every stage ran before the note was writtenAnalyst desk
Mercer, Oakes, Nash, Ellis, Yates, Talbot and Archer. The desk: named AI agents, not people. Each reads one slice of the evidence and nothing else (no outside knowledge, no browsing), so every finding traces to a source you can open.
Reads the XBRL figures companies file with the SEC (revenue, margins, income, debt and share count, quarter by quarter) and reports which way the trend is running.
Revenue for the three-month periods was $11,720,000,000 for the period ended 31 August 2025 (fiscal Q1 2026), $12,427,000,000 for the period ended 30 November 2025 (fiscal Q2 2026), and $11,279,000,000 for the period ended 28 February 2026 (fiscal Q3 2026).
XBRL companyfacts · 0000320187-25-000097Gross profit for the three-month periods was $4,943,000,000 for the period ended 31 August 2025 (fiscal Q1 2026), $5,045,000,000 for the period ended 30 November 2025 (fiscal Q2 2026), and $4,530,000,000 for the period ended 28 February 2026 (fiscal Q3 2026).
XBRL companyfacts · 0000320187-25-000097Reads the filings themselves, above all the year-over-year diff of Item 1A risk factors: which risks a company added, dropped or quietly reworded since its last annual report.
Which filings the desk reads
The desk reads the annual 10-K in full: its risk factors, and how they changed since last year. Quarterly 10-Qs and event filings (8-Ks, insider Form 4s) are listed for context but not read line by line: the 10-K is where the material risk disclosures live. A brand-new company, or one we have only just begun tracking, may have no annual report on file yet; its risk analysis fills in once that lands.
The Annual Report (Form 10-K) filed 15 July 2026 added explicit forward-looking statement language calling out estimates, projections and statements about NIKE's business plans, objectives and expected operating or financial results as "forward-looking statements".
Item 1A risk-factor diff · 0000320187-26-000088 vs 0000320187-25-000047The 10-K filed 15 July 2026 added risk language highlighting increased use of artificial intelligence and machine learning across the market and stated that integrating AI into NIKE's operations could increase cybersecurity, privacy, data governance, operational and compliance risks.
Item 1A risk-factor diff · 0000320187-26-000088 vs 0000320187-25-000047Reads the signal panel above (momentum, volatility, drawdown, relative strength and beta) and ranks each against the whole research universe rather than judging it in isolation.
Momentum over the 12-month minus 1-month horizon is -47.9%.
Moneyta signal set · 2026-09-29weakened in debateThe cross-sectional rank for momentum_12_1 is the 4th percentile of 567 (very weak versus the research universe).
Moneyta signal set · 2026-09-29weakened in debateReads which funds hold the name and at what weight, plus insider Form 4 filings, to show the exposure you may already carry through index funds.
13F-reporting institutional holders reported a combined reported position value of "$45.04B" as of 2026-06-30, with 1,752 reported holders and a quarter-over-quarter reported value change of -33.4.
13F holdings · 1752 filers · as of 2026-06-30Major passive equity funds include NKE at small single-digit basis-point weights in several large ETFs: TRBCX (0.64% of that fund), VTV (0.42%), VYM (0.36%), VOO (0.18%), IWF (0.18%), SCHX (0.17%), VTI (0.14%), SCHB (0.13%), and IVV (0.08%) as reported on the listed as_of timestamps in the ETF membership data.
ETF constituents · market dataReads recent headlines that are genuinely about this company, ignoring rating chatter and market-wide stories. Findings argue in the debate but never move the sentiment score.
Multiple outlets published previews and coverage tied to Nike's upcoming earnings report for the September 30, 2026 reporting window.
News · kalkinemedia.com · 2026-09-30Several distinct outlets (finance.yahoo.com and stockstory.org) ran 'everything you need to know ahead of earnings' style pieces about Nike's fiscal Q3 timing and report.
News · finance.yahoo.com · 2026-09-30Reads parsed Forms 3/4/5: who bought or sold, at what size, and whether a 10b5-1 plan was involved. Flags clustered open-market officer buying; treats plan sales as routine and never counts a fund or 10%-holder as an officer.
On 2026-09-09, McCartney Philip (EVP: CHIEF INN,PROD&DSG OFCR) reported a sale of 2,559 shares for a value of "$96k" and stated the trade was made under a 10b5-1 plan on the filing.
Form 4 · McCartney Philip (EVP: CHIEF INN,PROD&DSG OFCR) · $96k sold · 2026-09-09On 2026-09-09, Leinwand Robert (EVP: Chief Legal Officer) reported a sale of 3,646 shares for a value of "$137k" and stated the trade was made under a 10b5-1 plan on the filing.
Form 4 · Leinwand Robert (EVP: Chief Legal Officer) · $137k sold · 2026-09-09Reads the implied-expectations math built from the company's own filings (the growth rate today's price would justify, and the multiples beside it) and argues whether the market's bar looks high or low for this business. Never turns the math into a target.
The price-to-earnings (TTM) ratio is 18.76.
Valuation inputs · SEC XBRL + stored EOD closeFree cash flow (TTM) is reported as $63,000,000 and free cash flow per share (TTM) is $0.0425, producing a price-to-FCF multiple of 842.87.
Valuation inputs · SEC XBRL + stored EOD closeDebate and risk review
A bull and a bear contest the claims and the chair rules on each; the risk review stress-tests what survived.
A bull and a bear argue the analysts' claims across two rounds, then a chair rules on each one. Only what survives feeds the score. The argument is shown, not hidden, so you can judge the reasoning yourself.
Several balance-sheet and ownership signals in the evidence jointly support a favorable read despite recent headline weakness. Revenues remained in roughly the same multi-billion range across the three reported quarters (fundamentals-0), total assets and shareholders' equity increased year-over-year (fundamentals-6), and long-term debt declined by the fiscal year end (fundamentals-5) while cash recovered by 31 May 2026 after a trough (fundamentals-4). Market-level metrics show meaningful price weakness and momentum shortfalls, but the company sits in a high dividend-yield bucket (market-5), has below-market beta and low correlation with SPY (market-6), and retains large institutional reported holdings and broad ETF inclusion (ownership-0, ownership-1), which together can support relative stability and investor interest. The bear case relies heavily on short-term earnings and price momentum (market-0..4, fundamentals-2), but the cited operational and capital-structure improvements and persistent top-line scale argue that those market and quarterly earnings signals may reflect timing and sector rotation as much as company-specific deterioration.
Chair's verdict, claim by claim
Fragility · computed, not argued
balanced0.31
41 surviving claims rest on 21 distinct sources; the heaviest analyst carries 20% of them, and 96% of what the desk raised survived the debate.
The desk’s read consists of many specific claims distributed across a moderate number of sources; but a single analyst/stream accounting for one-fifth of surviving claims creates a focal point of influence. High survival through debate (96%) increases confidence that these claims cleared internal scrutiny, yet source concentration and the relatively small source count mean the read can be sensitive to a few key documents or corrected parses.
Disconfirming evidence · base rates · falsifiers
Context
Outside consensus, and where this name already sits in your own portfolio.
Third-party consensus shown for context. It never enters Moneyta sentiment. When the two diverge, the debate above is where the why lives.
What this was built from
Every figure on this page traces to one of these. The desk reads only what is listed here (no outside knowledge, no browsing), and each card shows who read it and what it contributed to the score.
10 filings· 2 cited
SEC XBRL filings
Quarterly figures as filed with the SEC, read straight from EDGAR's structured data, not retyped or estimated.
Read by Mercer−0.3 to the score
13 documents· 2 cited
SEC filing documents
The filings themselves, including the year-over-year comparison of Item 1A risk factors.
Read by Oakes−0.6 to the score
1 signal set
Moneyta signal set
Computed from our own end-of-day price history and ranked against the whole research universe. No AI involved.
Read by Nash−0.6 to the score
3 holdings records· 2 cited
Fund holdings
Which funds hold this name and at what weight, plus insider Form 4 filings.
Read by Ellis+0.7 to the score
8 headlines· 2 cited
News coverage
Recent headlines about this company, rating chatter excluded and nothing published after the report date.
Read by Yatesnothing survived
20 filings· 2 cited
Insider filings
Parsed Forms 3/4/5 from EDGAR: named insiders, share counts, prices, and 10b5-1 plan state, with stated and inferred flags kept apart.
Read by Talbot+0.0 to the score
1 computation
Valuation inputs
TTM cash-flow figures from the company's own XBRL filings, priced with the stored closing price. Implied growth and multiples only; no fair-value dollar figure reaches the desk, by design.
Read by Archercontext only
1 record· 0 cited
Company profile
Sector, industry and company details.
1 record· 0 cited
Analyst consensus
Third-party consensus, shown for context only; it never enters Moneyta sentiment.
Read means we pulled and handed it to an analyst; cited means a claim on this page points at it. Reading twelve quarters to state one trend is normal; the gap is shown rather than hidden.
Written by AI, checked against sources
The analysts, the bull–bear debate and the editor's note are AI agents reading only the evidence listed on this page. They can misread a filing or a headline, which is why every claim cites a source you can open and check yourself. The sentiment score is arithmetic over the claims that survived the debate, not a language model's opinion.
Educational analysis of published data. Moneyta does not give investment advice or make recommendations. Past patterns do not indicate future results.
The full terminal on NKE Gold
Who holds it, who's buying, what the Street thinks: live behind the lock, updated as filings land.
Institutional holders
Net institutional flow, Q/Q
Largest holder position
Insider buys, 90 days
Clustered insider value
Street target range
The real figures are for members. Educational analysis, not advice.
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