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ROK

ROCKWELL AUTOMATION, INCEvidence as of 2026-09-02

Overview · ROCKWELL AUTOMATION, INC

Rockwell Automation, Inc. provides industrial automation and digital transformation solutions in North America, Europe, the Middle East, Africa, the Asia Pacific, and Latin America. The company operates through three segments, Intelligent Devices, Software & Control, and Lifecycle Services. Its solutions include hardware and software products and services. The Intelligent Devices segment offers drives, motion, safety…

SectorIndustrials
IndustrySpecialty Industrial Machinery
Typeequity
ExchangeNYSE
Employees26,000
www.rockwellautomation.com

Management team

  • Ms. Veena M. Lakkundi · Senior Vice President of Strategy & Corporate DevelopmentFind on LinkedIn
  • Mr. Scott A. Genereux · Senior VP & Chief Revenue OfficerFind on LinkedIn
  • Mr. Frank C. Kulaszewicz · Senior Vice PresidentFind on LinkedIn
  • Ms. Rebecca W. House · Senior VP, Chief People & Legal Officer and Corporate SecretaryFind on LinkedIn

Start your 7-day free trial to see the full management team.

Links open LinkedIn searches, not verified profiles. Team data from our market-data vendor's company profile.

Moneyta sentiment

Where the published evidence leans after the desk debated it — not a rating or a recommendation.

Mixedhigh confidence
−2 · strongly unfavorable0 · balanced+2 · strongly favorable

+0.1 on a −2 to +2 scale.

What builds the score

Fundamentals
+0.9
Filings and risk
+0.0
Market signals
−0.3
Ownership and flow
+0.2
Insider activity
−0.4

Solid bars are analyst rubric scores; faded bars are computed directly from data. Claims dropped in debate count for nothing; weakened claims count at half weight.

News tonecontext · not scored+0.1 observed
2 favorable2 neutral2 unfavorableacross 4 outlets

Editor's note

Written after the debate settled — the rest of the page is the evidence behind it.

GoodwinAI editor

The evidence balance is Mixed (+0.1 of a possible +2; was +0.1 before debate) · confidence high. Revenue and profitability trended upward over the three most recent fiscal quarters: revenue rose from $ 2,105,000,000 in fiscal Q1 2026 (2025-10-01 to 2025-12-31) to $ 2,239,000,000 in fiscal Q2 2026 (2026-01-01 to 2026-03-31) and $ 2,313,000,000 in fiscal Q3 2026 (2026-04-01 to 2026-06-30), while gross profit increased from $ 1,016,000,000 to $ 1,125,000,000 and then $ 1,144,000,000 in those same three periods. Computed gross margins were about 48.3% in fiscal Q1 2026, 50.2% in fiscal Q2 2026, and 49.5% in fiscal Q3 2026; operating income rose from $ 435,000,000 to $ 530,000,000 and $ 550,000,000, and net income increased from $ 305,000,000 to $ 350,000,000 and $ 408,000,000 across the three quarters.

Share count has declined from 113,072,948 as of 2024-12-31 to 111,048,676 as of 2026-06-30, supported by a reported $ 153,000,000 in repurchases in the three months ended 2025-12-31. Market and valuation signals in the packet are mixed: 12‑1 momentum is +38.7% (77th percentile), 3‑month momentum is -9.9%, price sits below the 50‑day SMA by -8.4% while roughly flat versus the 200‑day SMA (golden cross age 308 days), trailing P/E is 34.68 with TTM diluted EPS of 12.04, share price used is 417.53 and market cap $ 46,366,153,690, and enterprise value is $ 47,861,853,690 with reported cash $ 479,000,000 implying net debt of about $ 1,495,700,000 using the available line items.

How this note was made

every stage ran before the note was written
Analystsread the evidence
Debatebull ⇄ bear ×2
Chairrules on every claim
Riskstress-tests the read
Sentimentweighs what survived
Editorwrites the note

Analyst desk

Mercer, Oakes, Nash, Ellis, Yates, Talbot and Archer. The desk: named AI agents, not people. Each reads one slice of the evidence and nothing else — no outside knowledge, no browsing — so every finding traces to a source you can open.

MercerAI fundamentals analyst
+1.0

Reads the XBRL figures companies file with the SEC — revenue, margins, income, debt and share count, quarter by quarter — and reports which way the trend is running.

Revenue rose sequentially over the three most recent fiscal quarters: $2,105,000,000 in fiscal Q1 2026 (2025-10-01 to 2025-12-31), $2,239,000,000 in fiscal Q2 2026 (2026-01-01 to 2026-03-31), and $2,313,000,000 in fiscal Q3 2026 (2026-04-01 to 2026-06-30).

XBRL companyfacts · 0001024478-26-000005

Gross profit for those same quarters increased from $1,016,000,000 in fiscal Q1 2026 to $1,125,000,000 in fiscal Q2 2026 and $1,144,000,000 in fiscal Q3 2026 (three-month periods).

XBRL companyfacts · 0001024478-26-000005
OakesAI filings and risk analyst
+0.0

Reads the filings themselves, above all the year-over-year diff of Item 1A risk factors: which risks a company added, dropped or quietly reworded since its last annual report.

Which filings the desk reads

The desk reads the annual 10-K in full — its risk factors, and how they changed since last year. Quarterly 10-Qs and event filings (8-Ks, insider Form 4s) are listed for context but not read line by line: the 10-K is where the material risk disclosures live. A brand-new company, or one we have only just begun tracking, may have no annual report on file yet — its risk analysis fills in once that lands.

A Form 10-Q for the quarter ended fiscal Q3 2026 was filed on 2026-08-04.

10-Q filed 2026-08-04

An Item 8-K (exhibit filing) associated with the fiscal Q3 2026 reporting package was filed on 2026-08-04.

8-K filed 2026-08-04
NashAI market signals analyst
+0.0

Reads the signal panel above — momentum, volatility, drawdown, relative strength and beta — and ranks each against the whole research universe rather than judging it in isolation.

ROK's 12-1 momentum is +38.7%, ranking in the 77th percentile of the 547-stock research universe as of 2026-09-01.

Moneyta signal set · 2026-09-01weakened in debate

ROK's 3-month momentum is -9.9% while its 6-month momentum is +5.1%, with the 6-month momentum ranking in the 47th percentile of the universe as of 2026-09-01.

Moneyta signal set · 2026-09-01weakened in debate
EllisAI ownership and flow analyst
+0.0

Reads which funds hold the name and at what weight, plus insider Form 4 filings, to show the exposure you may already carry through index funds.

Institutional 13F-reported holdings total $33.62B as of the quarter ended 2026-03-31, with 1,410 institutional holders reported.

13F holdings · 1410 filers · as of 2026-03-31

Reported 13F value declined 7.7% quarter-over-quarter and the reported holder count fell by 11 between the prior and the 2026-03-31 reporting period; 154 reported institutional positions were exited and 2 new positions were added in that period.

13F holdings · 1410 filers · as of 2026-03-31
YatesAI news analyst
+0.0

Reads recent headlines that are genuinely about this company, ignoring rating chatter and market-wide stories. Findings argue in the debate but never move the sentiment score.

Coverage notes Rockwell Automation is expanding its AI and digital transformation strategy, with mention of remote support, AI, software and cybersecurity as part of that push.

News · kalkinemedia.com · 2026-09-01

Recent writeups highlight a product/service launch: TechConnectIQ Support, a modern remote support service aimed at reducing downtime and simplifying updates for industrial customers.

News · simplywall.st · 2026-09-01
TalbotAI insider activity analyst
−1.0

Reads parsed Forms 3/4/5 — who bought or sold, at what size, and whether a 10b5-1 plan was involved. Flags clustered open-market officer buying; treats plan sales as routine and never counts a fund or 10%-holder as an officer.

Director Patricia A. Watson sold 1,100 shares for $475k on 2026-08-27 (filing does not indicate a 10b5-1 plan).

Form 4 · Watson Patricia A (Director) · $475k sold · 2026-08-27

Christian E. Rothe (Sr. VP and CFO) reported sales on 2026-08-20 of 590 shares for $256k under a stated 10b5-1 plan; an additional 1,257-share transfer on 2026-08-19 is reported as 'code M' on the same filing.

Form 4 · Rothe Christian E (Sr. VP and CFO) · $256k sold · 2026-08-20
ArcherAI valuation analyst
−1.0

Reads the implied-expectations math built from the company's own filings (the growth rate today's price would justify, and the multiples beside it) and argues whether the market's bar looks high or low for this business. Never turns the math into a target.

The reported trailing twelve-month price/earnings ratio is 34.68.

Valuation inputs · SEC XBRL + stored EOD close

Trailing twelve-month diluted earnings per share (EPS) is 12.04.

Valuation inputs · SEC XBRL + stored EOD close

Debate and risk review

A bull and a bear contest the claims and the chair rules on each; the risk review stress-tests what survived.

Debate1 round · 9 claims contested

A bull and a bear argue the analysts' claims across two rounds, then a chair rules on each one. Only what survives feeds the score — the argument is shown, not hidden, so you can judge the reasoning yourself.

The bull case

The evidence set shows a consistent upward sequence in core operating metrics over the three most recent fiscal quarters (revenue, gross profit, computed gross margin, operating income and net income), paired with a modest decline in shares outstanding and recorded repurchase activity; together these items support a favorable read on recent operational and capital-return dynamics (see fundamentals-0 through fundamentals-6). Market and ownership signals add corroboration: 12‑1 momentum ranks well in the research universe (market-0), the company is held by large institutional managers (ownership-2) and is a position in multiple broad ETFs (ownership-3), and recent company messaging and a product launch related to AI/digital services and remote support align with incremental revenue and service opportunities (news-0, news-1). The bear points—elevated short-term volatility, some insider sales, and headline claims about valuation premium—have limitations in this evidence set: volatility and beta are market-level metrics that do not negate the reported sequential earnings and margin improvements (market-3, market-4), several insider dispositions are explicitly under 10b5-1 plans while others lack context but are mixed in timing (insider-2, insider-3, insider-5 versus insider-1, insider-4), and valuation criticisms citing premium multiples are weakened because free-cash-flow based metrics are absent in the provided data (valuation-4, valuation-5). Evidence strength is strongest for the sequential fundamental improvements (multiple primary filing sources reporting quarterly figures) and for institutional/ETF holdings (13F and ETF membership listings); it is weaker for forward-looking valuation inferences and for interpreting short-window market moves or isolated insider trades without plan context.

The bear case

Chair's verdict, claim by claim

Coverage notes Rockwell Automation is expanding its AI and digital transformation strategy, with mention of remote support, AI, software and cybersecurity as part of that push.News coverage noting expansion of AI/digital transformation strategy and related themes appears in the provided news items.upheld
Recent writeups highlight a product/service launch: TechConnectIQ Support, a modern remote support service aimed at reducing downtime and simplifying updates for industrial customers.Coverage of the TechConnectIQ Support product/service launch is present in the news evidence.upheld
ROK's 12-1 momentum is +38.7%, ranking in the 77th percentile of the 547-stock research universe as of 2026-09-01.The 12‑1 momentum figure and percentile are reported, but base-rate notes indicate similar momentum prevalence across the universe so the signal is less company‑specific.weakened
Risk review

Fragility · computed, not argued

diversified0.29

41 surviving claims rest on 22 distinct sources; the heaviest analyst carries 20% of them, and 98% of what the desk raised survived the debate.

The evidence set is moderately robust: 41 surviving claims draw on 22 distinct sources, which spreads risk across multiple documents, but one analyst contributing 20% of the claims indicates some concentration of interpretive influence. The very high debate-survival rate (98%) suggests the desk treated these claims as durable in its internal review, but that can also signal group consensus rather than independent corroboration, so treat high-survival claims with some caution.

Peer context · computed, not argued

12-1 momentum ranks 2nd of 8 in Specialty Industrial Machinery (as of 2026-09-01).

90-day volatility ranks 3rd of 8 in Specialty Industrial Machinery (as of 2026-09-01).

dividend yield ranks 5th of 8 in Specialty Industrial Machinery (as of 2026-09-01).

Disconfirming evidence · base rates · falsifiers

Context

Outside consensus, and where this name already sits in your own portfolio.

The street's viewAnalyst consensus · third-party · 2026-09-01
Buy Hold Sell Target

Third-party consensus shown for context. It never enters Moneyta sentiment — when the two diverge, the debate above is where the why lives.

What this was built from

Every figure on this page traces to one of these. The desk reads only what is listed here — no outside knowledge, no browsing — and each card shows who read it and what it contributed to the score.

19 filings· 2 cited

SEC XBRL filings

Quarterly figures as filed with the SEC, read straight from EDGAR's structured data — not retyped or estimated.

Read by Mercer+0.9 to the score

4 documents· 2 cited

SEC filing documents

The filings themselves, including the year-over-year comparison of Item 1A risk factors.

Read by Oakes+0.0 to the score

1 signal set

Moneyta signal set

Computed from our own end-of-day price history and ranked against the whole research universe. No AI involved.

Read by Nash−0.3 to the score

3 holdings records· 1 cited

Fund holdings

Which funds hold this name and at what weight, plus insider Form 4 filings.

Read by Ellis+0.2 to the score

8 headlines· 2 cited

News coverage

Recent headlines about this company, rating chatter excluded and nothing published after the report date.

Read by Yatesnothing survived

9 filings· 2 cited

Insider filings

Parsed Forms 3/4/5 from EDGAR: named insiders, share counts, prices, and 10b5-1 plan state — stated and inferred flags kept apart.

Read by Talbot−0.4 to the score

1 computation

Valuation inputs

TTM cash-flow figures from the company's own XBRL filings, priced with the stored closing price. Implied growth and multiples only; no fair-value dollar figure reaches the desk, by design.

Read by Archercontext only

1 record· 0 cited

Company profile

Sector, industry and company details.

1 record· 0 cited

Analyst consensus

Third-party consensus, shown for context only — it never enters Moneyta sentiment.

Read means we pulled and handed it to an analyst; cited means a claim on this page points at it. Reading twelve quarters to state one trend is normal — the gap is shown rather than hidden.

Social sentiment

Crowd chatter as an evidence stream.

Coming soon

Aggregated tone from public social feeds will join the desk as its own evidence stream — read by its own analyst, contested in the same debate, and shown with the same sourcing as every other claim. Until it earns that bar, nothing renders here.

RPT-06a50e76evidence b17bc89a2048generated 9/2/2026, 4:48:30 AM · 86s15 model calls View trail

Written by AI, checked against sources

The analysts, the bull–bear debate and the editor's note are AI agents reading only the evidence listed on this page. They can misread a filing or a headline, which is why every claim cites a source you can open and check yourself. The sentiment score is arithmetic over the claims that survived the debate, not a language model's opinion.

Educational analysis of published data. Moneyta does not give investment advice or make recommendations. Past patterns do not indicate future results.

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The full terminal on ROK Gold

Who holds it, who's buying, what the Street thinks: live behind the lock, updated as filings land.

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Institutional holders

Net institutional flow, Q/Q

Largest holder position

Insider buys, 90 days

Clustered insider value

Street target range

The real figures are for members. Educational analysis, not advice.

Educational analysis of published data. Moneyta does not give investment advice or make recommendations.