ULTA
Ulta Beauty, Inc.Evidence as of 2026-09-03Overview · Ulta Beauty, Inc.
Ulta Beauty, Inc. operate specialty retail stores selling cosmetics, fragrance, haircare and skincare products, and related accessories and services in the United States. It offers broad assortment of branded and private label beauty products including cosmetics, fragrance, haircare, skincare, bath and body products, professional hair products, and salon styling tools; and salon services, including hair, skin, makeup…
Management team
- Ms. Amiee Bayer-Thomas · Chief Store Operations OfficerFind on LinkedIn
- Ms. Kiley F. Rawlins CFA · Vice President of Investor RelationsFind on LinkedIn
- Ms. Paula Oyibo · Chief Financial Officer & TreasurerFind on LinkedIn
- Ms. Anita J. Ryan · Chief Human Resources OfficerFind on LinkedIn
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Links open LinkedIn searches, not verified profiles. Team data from our market-data vendor's company profile.
Moneyta sentiment
Where the published evidence leans after the desk debated it — not a rating or a recommendation.
+0.1 on a −2 to +2 scale.
What builds the score
Solid bars are analyst rubric scores; faded bars are computed directly from data. Claims dropped in debate count for nothing; weakened claims count at half weight.
Editor's note
Written after the debate settled — the rest of the page is the evidence behind it.
The evidence balance is Mixed (+0.1 of a possible +2; was +0.1 before debate) · confidence high. The surviving filings and coverage show a quarter‑over‑quarter deterioration in core income measures: revenues fell from $ 3,163,857,000 in fiscal Q1 2026 (fiscal quarter ended 2026-05-28) to $ 3,035,676,000 in fiscal Q2 2026 (fiscal quarter ended 2026-08-24). Gross profit declined from $ 1,267,620,000 to $ 1,186,952,000 and operating income moved from $ 448,256,000 to $ 379,641,000 across those same quarters.
Net income and per‑share metrics tracked lower as well, with net income of $ 340,469,000 in fiscal Q1 2026 to $ 282,006,000 in fiscal Q2 2026 and diluted EPS from $ 7.74 to $ 6.55. At the same time, share counts trended down — weighted average diluted shares from 43,964,000 to 43,062,000 and common shares outstanding from 43,736,630 as of 2026-03-23 to 42,757,471 as of 2026-08-24 — consistent with $ 545,304,000 of repurchases in fiscal Q1 2026. Reported cash declined over the year to $ 158,451,000 as of 2026-08-01, and shareholders’ equity fell from $ 2,803,451,000 as of 2026-01-31 to $ 2,580,955,000 as of 2026-05-02 before being $ 2,643,741,000 as of 2026-08-01.
How this note was made
every stage ran before the note was writtenAnalyst desk
Mercer, Oakes, Nash, Ellis, Yates, Talbot and Archer. The desk: named AI agents, not people. Each reads one slice of the evidence and nothing else — no outside knowledge, no browsing — so every finding traces to a source you can open.
Reads the XBRL figures companies file with the SEC — revenue, margins, income, debt and share count, quarter by quarter — and reports which way the trend is running.
Revenues fell from $3,163,857,000 in fiscal Q1 2026 (2026-02-01 to 2026-05-02, 3mo) to $3,035,676,000 in fiscal Q2 2026 (2026-05-03 to 2026-08-01, 3mo).
XBRL companyfacts · 0001104659-26-069491Gross profit declined from $1,267,620,000 in fiscal Q1 2026 (2026-02-01 to 2026-05-02, 3mo) to $1,186,952,000 in fiscal Q2 2026 (2026-05-03 to 2026-08-01, 3mo).
XBRL companyfacts · 0001104659-26-069491Reads the filings themselves, above all the year-over-year diff of Item 1A risk factors: which risks a company added, dropped or quietly reworded since its last annual report.
Nothing in this slice of the evidence rose to a claim — a quiet read, which itself is information.
Which filings the desk reads
The desk reads the annual 10-K in full — its risk factors, and how they changed since last year. Quarterly 10-Qs and event filings (8-Ks, insider Form 4s) are listed for context but not read line by line: the 10-K is where the material risk disclosures live. A brand-new company, or one we have only just begun tracking, may have no annual report on file yet — its risk analysis fills in once that lands.
Reads the signal panel above — momentum, volatility, drawdown, relative strength and beta — and ranks each against the whole research universe rather than judging it in isolation.
No computed signal history for this symbol yet — signals need roughly 70 trading days of price history.
Reads which funds hold the name and at what weight, plus insider Form 4 filings, to show the exposure you may already carry through index funds.
Ulta Beauty, Inc. is a constituent holding in the IVV ETF as reported on 2026-09-02.
ETF constituents · market dataThe IVV ETF weight for Ulta Beauty, Inc. is reported as 0.03% of the fund as of 2026-09-02T13:45:47.228469+00:00.
ETF constituents · market dataReads recent headlines that are genuinely about this company, ignoring rating chatter and market-wide stories. Findings argue in the debate but never move the sentiment score.
Multiple outlets reported that Ulta Beauty announced stronger-than-expected quarterly results and raised its full-year 2026 guidance, citing higher sales and net income for the period referenced as second quarter / six-month results in August 2026.
News · finance.yahoo.com · 2026-09-02Coverage noted an earnings beat and raised guidance but also highlighted a mixed market reaction, with commentary pointing to slowing comparable-sales growth and varied analyst responses to outlook updates.
News · marketbeat.com · 2026-09-02Reads parsed Forms 3/4/5 — who bought or sold, at what size, and whether a 10b5-1 plan was involved. Flags clustered open-market officer buying; treats plan sales as routine and never counts a fund or 10%-holder as an officer.
No insider transactions on file in the trailing 180 days.
Reads the implied-expectations math built from the company's own filings (the growth rate today's price would justify, and the multiples beside it) and argues whether the market's bar looks high or low for this business. Never turns the math into a target.
Using the inputs and discount/terminal assumptions in this analysis, today's price implies an FCF growth rate of 26.16% per year (implied_growth = 0.2616).
Valuation inputs · SEC XBRL + stored EOD closePrice/Free Cash Flow (price_to_fcf) on the trailing twelve months is 39.07.
Valuation inputs · SEC XBRL + stored EOD closeDebate and risk review
A bull and a bear contest the claims and the chair rules on each; the risk review stress-tests what survived.
A bull and a bear argue the analysts' claims across two rounds, then a chair rules on each one. Only what survives feeds the score — the argument is shown, not hidden, so you can judge the reasoning yourself.
Several positive items in the record support a constructive interpretation despite some sequential softness. The company reported an earnings beat and raised full‑year guidance (news-0), and management has been returning capital aggressively via repurchases that reduced diluted shares and entity share counts quarter-to-quarter (fundamentals-4, fundamentals-5), which bolsters per‑share cash flow and EPS metrics even amid short‑term revenue and profit dips. Trailing free cash flow per share is sizable and reported PE and EV/EBITDA are in a mid-teens-to-20s range (valuation-4, valuation-3, valuation-2), suggesting valuation is not obviously extreme relative to cash generation, and inclusion in a broad market ETF indicates continued institutional exposure (ownership-0, ownership-1). Finally, company commentary about product- and program-level contributions (news-4) lends support to revenue quality arguments that underlie the raised guidance noted in coverage.
Chair's verdict, claim by claim
Fragility · computed, not argued
balanced0.39
23 surviving claims rest on 10 distinct sources; the heaviest analyst carries 35% of them, and 100% of what the desk raised survived the debate.
The surviving set is moderately concentrated: 23 claims rely on only 10 sources and one analyst accounts for a large share of the assertions. Because everything the desk raised survived challenge, there was little internal contradiction applied to these points — that increases fragility, meaning the read should carry less independent weight and be treated as informational rather than definitive.
Disconfirming evidence · base rates · falsifiers
Context
Outside consensus, and where this name already sits in your own portfolio.
Third-party consensus shown for context. It never enters Moneyta sentiment — when the two diverge, the debate above is where the why lives.
What this was built from
Every figure on this page traces to one of these. The desk reads only what is listed here — no outside knowledge, no browsing — and each card shows who read it and what it contributed to the score.
11 filings· 1 cited
SEC XBRL filings
Quarterly figures as filed with the SEC, read straight from EDGAR's structured data — not retyped or estimated.
Read by Mercer−0.5 to the score
1 holdings record
Fund holdings
Which funds hold this name and at what weight, plus insider Form 4 filings.
Read by Ellis+0.7 to the score
8 headlines· 2 cited
News coverage
Recent headlines about this company, rating chatter excluded and nothing published after the report date.
Read by Yatesnothing survived
1 computation
Valuation inputs
TTM cash-flow figures from the company's own XBRL filings, priced with the stored closing price. Implied growth and multiples only; no fair-value dollar figure reaches the desk, by design.
Read by Archercontext only
1 record· 0 cited
Company profile
Sector, industry and company details.
1 record· 0 cited
Analyst consensus
Third-party consensus, shown for context only — it never enters Moneyta sentiment.
Read means we pulled and handed it to an analyst; cited means a claim on this page points at it. Reading twelve quarters to state one trend is normal — the gap is shown rather than hidden.
Written by AI, checked against sources
The analysts, the bull–bear debate and the editor's note are AI agents reading only the evidence listed on this page. They can misread a filing or a headline, which is why every claim cites a source you can open and check yourself. The sentiment score is arithmetic over the claims that survived the debate, not a language model's opinion.
Educational analysis of published data. Moneyta does not give investment advice or make recommendations. Past patterns do not indicate future results.
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The full terminal on ULTA Gold
Who holds it, who's buying, what the Street thinks: live behind the lock, updated as filings land.
Institutional holders
Net institutional flow, Q/Q
Largest holder position
Insider buys, 90 days
Clustered insider value
Street target range
The real figures are for members. Educational analysis, not advice.
Educational analysis of published data. Moneyta does not give investment advice or make recommendations.